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Due to the current economic climate holiday makers are increasingly turning to coach holidays as a way of exploring the world. The coach holiday market is predicted to increase by 23% to be worth £2.93 billion by 2011, in the UK alone*. This increase is also due to the change in global conscience. The modern traveller is concerned about the impact their holiday has on the planet. Coach travel offers an affordable and eco friendly alternative by using (in terms of diesel, petrol and electricity):
- Six times less energy than planes**
- Six times less energy than cars**
- Two times less energy than trains**
With modern technology making luxury coach travel increasingly more affordable passengers do not have to compromise. As the majority of coach journeys take place on motorways, travellers expect complete audio visual entertainment of the highest standards. Traditional onboard entertainment systems use analog technology, but due to the large amount of cables and hardware needed, this increases vehicle weight.
The Voyager™ system eliminates the need for much of this hardware due to a central Digital Media Server and only requires a single cable to connect LCD screens and speakers throughout the coach. This significantly reduces vehicle weight, improves fuel efficiency and decreases the individual passenger's carbon footprint.
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Sources:
* Mintel 2007 Leisure Report, SMMT, Confederation of Passenger Transport.
** Institute for Energy and Environmental Research in Heidelberg for RDA, the International Coach Tourism Federation
http://www.coachtourismcouncil.co.uk
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